South Africa’s current sales leader for 43 years, got the thumbs up in three categories:
- Motor Vehicles (Sedans, Hatchbacks/ non luxury)
- SUV Vehicles
- New Car Dealerships
The awards reflect the significant inroads Toyota has made in passenger car as well as SUV sales. With reference to the latter, Toyota has representation in every size and specialty segment from the compact Urban Cruiser to the King of off-roaders in the guise of the Land Cruiser 300. The crossover Toyota Corolla Cross, SA’s Car of the Year for 2022, has been a real success story, storming up the retail charts ever since its launch in 2021 – last month for example it was number-one on the passenger car podium with total sales in excess of 2,100 units.
Similarly, the evergreen Fortuner’s popularity continues unabated – it’s held the title of SA’s favourite SUV for over 16 years and as recently as June, racked up sales of over 1,600 units.